Product Research

What should one research before creating a product

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The rise of expert networks: A billion-dollar industry you should know about
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The complete overview of ResearchOps: from basics to implementation
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‍How to reduce bias in user research and surveys?‍
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Breaking down usability testing: what, why, and how?
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UX research methods: key factors for product managers to consider
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How Generative Adversarial Networks (GANs) are transforming market research?
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Meta vs Twitter: How to Use Social Media for Market Research
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The latest trends in the US healthtech market
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Understanding the Importance of Buyer Personas in Market Research
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Roadblocks to adopting generative AI
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CX Case Study: Brands that cracked market research
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User journey vs. user flow: Understanding the differences and similarities
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Can generative AI promote a human-centered approach?
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How to formulate research problems?
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Generative research: A complete guide to running a successful study
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As a digital product manager, how can you research your market effectively?
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Everything you need to know when conducting a marketing analysis
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Market segmentation in market research
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How Blockchain Technology is Reshaping Market Research Sector
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Conducting market research: Setting up the KPIs
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Growing application of artificial intelligence in end-use sectors
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How to better understand your market and improve your business using market research?
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Integration of customer journey mapping and market research
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How to conduct an effective voice of market study?
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Primary data vs. secondary data
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The intersection of market research and branding strategy
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Tips to improve your surveys with panel providers
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Protection of the Research Participants Data
Data Privacy
Gig economy: How is it changing the workforce?
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How to create the best user research plan?
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9 ways to find new market opportunities for your business
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The future of work in the expert network industry
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Six expensive mistakes to avoid in market research
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Research panel providers: A quick overview
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Pricing market research projects: Four things to keep in mind
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Types of secondary research
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Secondary data in market research
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Primary data in market research
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A definitive guide to market research applications
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What is research design?
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The basics of market research
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With Snapchat’s recent revelations, how the marketing & advertising industry is being impacted?
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How to find and eliminate fraud response rates in B2B online surveys?
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Hiring a Climate Consultant
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Quantitative Research Versus Qualitative Research
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Micro Consulting: The Future of Consulting
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Hiring a Business Strategy Consultant
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Hiring an Energy Consultant
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Market Segmentation Vs. Target Markets
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The Future Of Work Explained
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Top 8 Business Intelligence Tools Today
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Everything you Need to Know about Quantitative Research
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A Quick-Start Guide to Business Intelligence
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Focus Groups: What, How, and Why
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A Playbook for Qualitative Research
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Research Bias and How to Avoid It
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Understanding Expert Networks
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Ready to Make your Surveys Work this 2021?
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Reverse Mentorship: Breathing Life into Corporate Hierarchy
Future Of Work
This 2021, market research ties the knot with chat bots
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Yes, your market research helps brand positioning
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Scenario Planning: Gaining Mastery during Crises
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Staying Woke for the Woke Customer
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Transcriptions: Mind Versus Machine
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Featured posts
What product teams get wrong about usability testing (and how to fix it)
Product Research
Product research: The key to building products people actually want
Product Research
What should one research before creating a product
Product Research
Understanding user research: Methods, examples, and how to use it in product development
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Addressing key market research challenges in 2025
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Mastering market validation: How entrepreneurs can confirm demand before building
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Affinity mapping in UX: Why sticky notes still rule in a digital world
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Why customer satisfaction is crucial in market research
Customer Experience
Expert networks in market research: a hidden asset for gathering real-time insights
Expert Networks
Customer journey mapping in market research: A data-driven approach
Customer Experience
B2B market research: Processes and tips for effective market research
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Data privacy and security: Tips to consider as a researcher
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What is Market Segmentation?
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Getting your Research Question Right
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Consumer Research: Seeing is Believing
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Customer Research: CANOE Personality Test Help?
Market Research

Articles

Insights on market research, product research, UI/UX studies, expert networks, AI, and more. Updated regularly.

Featured post
Product Research

What should one research before creating a product

Discover key factors to research before launching your product. Equip yourself with insights to enhance your chances of success. Read the article now!

May 14, 2025

Read more
5 min read
Market Research

A Quick-Start Guide to Business Intelligence

Quick guide to implementing business intelligence. Learn essential concepts, setup steps, and best practices for beginners.

May 18, 2021

5 min read
Market Research

Focus Groups: What, How, and Why

Master focus group research techniques. Learn planning, moderation, and analysis methods for effective qualitative insights.

May 2, 2021

5 min read
Market Research

A Playbook for Qualitative Research

Master qualitative research techniques. Learn data collection, analysis methods, and practical implementation strategies.

April 30, 2021

5 min read
Market Research

What is Market Segmentation?

Learn market segmentation essentials. Understand types, implementation methods, and effectiveness measurement techniques.

April 12, 2021

5 min read
Market Research

Research Bias and How to Avoid It

Identify and eliminate research bias. Learn prevention strategies and quality control methods for unbiased results.

April 12, 2021

5 min read
Expert Networks

Understanding Expert Networks

Complete guide to expert networks. Learn structure, benefits, and effective implementation approaches.

April 7, 2021

5 min read
Survey Design

Getting your Research Question Right

Master research question formulation. Learn development techniques and validation methods for effective studies.

March 8, 2021

5 min read
Market Research

Consumer Research: Seeing is Believing

Leverage visual methods in consumer research. Learn data collection techniques and analysis strategies.

February 17, 2021

5 min read
Survey Design

Ready to Make your Surveys Work this 2021?

Enhance survey effectiveness with proven optimization techniques. Learn design improvements and response rate strategies.

February 16, 2021

5 min read
Future Of Work

Reverse Mentorship: Breathing Life into Corporate Hierarchy

Design effective reverse mentorship programs. Learn implementation strategies and success measurement techniques.

February 16, 2021

5 min read
Market Research

This 2021, market research ties the knot with chat bots

Chatbot Market Research: Integration Guide

February 1, 2021

5 min read
Market Research

Yes, your market research helps brand positioning

Use market research for effective brand positioning. Learn research methods and strategic implementation techniques.

February 1, 2021

5 min read
Market Research

Scenario Planning: Gaining Mastery during Crises

Master scenario planning for crisis management. Learn development techniques and implementation strategies for business resilience.

February 1, 2021

5 min read
Market Research

Staying Woke for the Woke Customer

Connect with socially conscious consumers. Learn brand alignment strategies and engagement techniques for modern audiences.

January 6, 2021

5 min read
Future Of Work

Transcriptions: Mind Versus Machine

Compare human and machine transcription methods. Learn efficiency metrics, accuracy rates, and selection criteria for research projects.

January 4, 2021

5 min read
Market Research

Are you team quantity or team quality?

Optimize balance between research quality and quantity. Learn assessment methods and strategic decision-making frameworks.

December 28, 2020

5 min read
Market Research

The Forecast for Market Research in 2021

Explore key market research trends for 2024. Expert analysis of innovations, methodologies, and strategic adaptations.

December 28, 2020

5 min read
Market Research

Customer Research: CANOE Personality Test Help?

Apply CANOE personality testing in customer research. Learn implementation methods and analysis techniques for deeper insights.

December 17, 2020

5 min read
Survey Design

Sex & Gender: How to Make your Survey Less Flawed

Create inclusive surveys addressing gender and sex. Learn best practices for unbiased question design and response options.

December 13, 2020

5 min read
Market Research

5 Things to Look for When you Hire a Consultant

Master consultant selection process. Learn key evaluation criteria and assessment techniques for successful hiring.

December 13, 2020

5 min read
Consulting

5 Reasons People Don't Trust Consultants & How To Help It

Overcome consulting trust barriers. Learn relationship building techniques and credibility establishment strategies.

December 8, 2020

5 min read
Future Of Work

Bringing Real-World Magic to Virtual Events

Create engaging virtual events. Learn design techniques and implementation strategies for memorable digital experiences.

December 7, 2020

5 min read
Market Research

The Insights Engine: The People & the Processes

Build effective research insights processes. Learn team management strategies and insights generation frameworks for better outcomes.

December 7, 2020

5 min read
Market Research

Cognitive Biases: How they Help your Identity and Work

Understand cognitive bias effects on research and identity. Learn identification methods and mitigation strategies.

December 7, 2020

5 min read
Market Research

Privacy Shield Down. What’s Next?

Navigate post-Privacy Shield data regulations. Learn compliance strategies and adaptation methods for international data transfer.

November 13, 2020

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