5 research methods every PM should know
A practical guide to the five research methods that give PMs the clearest signal at each stage of the product lifecycle.
Explore insights, guides, templates, and resources for expert networks and research.
A practical guide to the five research methods that give PMs the clearest signal at each stage of the product lifecycle.
A practical guide to the five research methods that give PMs the clearest signal at each stage of the product lifecycle.
A clear breakdown of what A/B testing and user research each answer, when to choose one over the other, and how product teams use both together.
A practical guide for research agency teams on using AI to multiply analysis throughput across concurrent client projects without sacrificing quality.
Six common AI biases that distort research synthesis, with detection checks and correction workflows for UX researchers.
How UX researchers test whether users actually understand why an AI made a decision, and which methods surface the gaps that matter.
A focused guide to using AI for generating user research questions, with prompt templates, bias checks, and the judgment calls that keep your data valid.
How to conduct user research for adtech products. Covers methods for DSPs, SSPs, ad servers, and attribution platforms. Includes real-time trading observation, programmatic workflow testing, and recruiting media buyers for research.
Best practices for conducting UX research in clinical healthcare settings. Covers EHR usability testing, clinical workflow observation, FDA digital health guidelines, recruiting clinicians, and methods that reduce documentation burden by 25-40%.
How long it takes to recruit research participants by industry and audience type. Includes time-to-fill benchmarks for B2B, consumer, healthcare, finance, and niche audiences with channel comparisons and tactics to recruit faster.
Create IRB-compliant consent forms with 5 ready-to-use templates. Includes standard, minimal risk, assent forms, and regulatory compliance guidance.
Run better user interviews with 5 complete scripts. Includes discovery, validation, and JTBD interviews with probing questions and best practices.
40+ CSAT questions + 6 survey templates + email invitations + CSAT calculator. Free Notion template to measure customer satisfaction effectively.
From 6-week research cycles to always-on discovery: How teams are rebuilding user research infrastructure.
From AI disruption and quality crisis to margin compression. Wake-up call or strategic opportunity?
Explores global design considerations and culturally-informed persona development. Demonstrates why localized research across geographies strengthens product resonance beyond singular markets.
Unpacks why early-stage companies should reject established corporate research playbooks. Addresses discovery priorities, budget-conscious methodologies, and scrappy-yet-effective approaches for resource-limited teams.
Examines AI-generated users in research contexts, analyzing their utility alongside limitations. Emphasizes that human emotion, context, and behavioral depth remain irreplaceable in UX research work.
Launched participant booking system V1 with calendar scheduling, reminders, and rescheduling capabilities.
Studies are now live and recruiting participants right away when payment is processed, eliminating any delays.
Participants can now connect their calendar to book moderated sessions, and researchers can configure capture and redirect settings per task.