Insights on expert networks, market research, UX research, and AI training from the CleverX team.
203 articles
Struggling to find users for research? Learn 15+ proven methods to recruit high-quality participants for user interviews, usability tests, and product research studies.
Talk about their life, not your idea. A practical playbook for running unbiased discovery interviews and telling real demand from polite encouragement.
Zero audience is a sourcing problem, not a dead end. Here is where the right buyers actually are, how to screen for genuine fit, and what to ask so you avoid false positives.
The Sean Ellis test gives you a number. Interviews, retention, and willingness to pay tell you whether that number is real. Here is how to run both.
The Switch interview reconstructs the moment a customer traded an old solution for yours. Here is how to run one end to end and turn it into product decisions.
Redesigns fail quietly, in support tickets and churn, months after launch. Here's how to catch the problems before you ship.
A step-by-step way to stop guessing on your product's name and let real target-audience feedback settle the debate.
Before you commit a GTM budget to a message, put two or three positioning options in front of real buyers and let the data pick the winner.
A prototype review is only as good as the people in the room. Here is how to find, screen, and brief real target users before you commit engineering time.
Most research teams take 3-4 weeks from brief to readout. This playbook shows how to compress the full cycle into 5 working days without cutting corners.
Here is how to set up an always-on interview pipeline that keeps your product team in weekly contact with customers without burning out your research ops.
Running win/loss interviews at scale means choosing the right platform for recruitment, moderation, and analysis. Here is how the leading options compare for B2B SaaS teams.
Running a churn exit interview program means recruiting the right people, running structured conversations, and turning findings into action. Here is how to pick the right platform for each part.