Listen to expert interviews, trends, and research insights from the CleverX podcast.
Explores global design considerations and culturally-informed persona development. Demonstrates why localized research across geographies strengthens product resonance beyond singular markets.
Unpacks why early-stage companies should reject established corporate research playbooks. Addresses discovery priorities, budget-conscious methodologies, and scrappy-yet-effective approaches for resource-limited teams.
Examines AI-generated users in research contexts, analyzing their utility alongside limitations. Emphasizes that human emotion, context, and behavioral depth remain irreplaceable in UX research work.
Inaugural episode exploring how personas serve as bridges between teams and user understanding. Covers creation best practices, common pitfalls, and real-world applications from companies like Spotify and Airbnb.