Insights on expert networks, market research, UX research, and AI training from the CleverX team.
23 articles
A practical comparison of the top AI tools market researchers use in 2026 to run faster studies, analyze qualitative data, and surface competitive signals.
Medallia is built for enterprise CX programs, but many research teams need broader methodology support. Here are 10 alternatives worth considering in 2026.
CleverX and Medallia solve different problems. This comparison breaks down what each platform does, where they overlap, and how to decide which fits your team.
Three research types that sound similar but serve distinct purposes. Here is how to tell them apart and choose the right one for your situation.
The 3-day research sprint that independent consultants rely on: from screener to synthesis to client deck.
Surveys measure at scale; interviews explain the why. Here is how to choose between them based on your actual research question and constraints.
A practical three-way comparison of surveys, interviews, and focus groups, covering their strengths, limitations, and a clear decision framework for choosing the right one.
Five reviews quadruple purchase likelihood. This guide covers how to collect, respond to, and use B2B reviews across sales, marketing, and product.
Most failed product launches trace back to skipped or poorly run research. This guide walks through each step from defining objectives to measuring ROI.
Four types of research marketplaces exist and most teams need more than one. This guide covers how each works, what to look for, and common pitfalls.
Market research companies range from fieldwork specialists to full-service agencies, and picking the wrong type wastes budget without answering your actual question. This guide breaks down what these firms do, the four types you will encounter, qualitative and quantitative methods they use, and a practical framework for choosing the right partner based on your objectives, timeline, and budget.
Companies that skip market research waste budgets on products nobody wants and campaigns that miss their audience. This guide breaks down exactly how research creates value and how to prove ROI to stakeholders.