Micro consulting: The Future of Consulting
The post-pandemic world has entered an era of powerful disruptions. COVID-19…
Hiring a business strategy consultant
What is business strategy? Many organizations and leaders grapple with…
Hiring an Energy Consultant
Utility costs are a significant part of organizational expenses. Firstly,…
Market Segmentation VS Target Markets
Definitions Market segmentation is, in essence, the system of determining how…
The Future Of Work Explained
What is the future of work? There's been an animated debate about the effect of…
Top 8 Business Intelligence Tools Today
What are Business Intelligence Tools? Business Intelligence is an umbrella term…
Secondary Data in Market Research
Secondary research is also an important tool to have in your arsenal. It is a…
What is Primary Research?
An introduction to primary research Primary research is first-hand research…
Quantitative Research Versus Qualitative Research
Quantitative Research Quantitative research methods are designed to collect…
A Quick-Start Guide to Business Intelligence
What is business intelligence? Business intelligence (BI) is an umbrella term…
Everything you Need to Know about Quantitative Research
What is quantitative research? Quantitative research is a strategy that uses…
Focus Groups: What, How, and Why
What are focus groups? Focus groups are an exploratory marketing research…
A Playbook for Qualitative Research
What is qualitative research? In market research, qualitative studies collect,…
What is Market Segmentation?
What is market segmentation? Market segmentation is the process of categorizing…
Research Bias and How to Avoid It
What is research bias? Research bias happens when the research is distorted,…
The Basics of Market Research
What is market research? By definition, market research is the process of…
Understanding Expert Networks
CleverX has over 3000 experts on the platform today(June 2021). We're adding…
6 Expensive Mistakes to Avoid in Market Research
Market research is complex enough. And like Rumsfeld pointed out: “There are…