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Generative research: A complete guide to running a successful study
Generative research plays a pivotal role in various aspects of the product development process. Let’s explore why!
Jun 20, 2023
6 min read
User journey vs. user flow: Understanding the differences and similarities
Understanding user journey and user flow is crucial, just as thorough user research is essential in developing a strong UX strategy.
May 25, 2023
8 min read
How to create the best user research plan?
Creating a user research plan is basically creating a research project in miniature — it demands a lot of attention, clarity,...
Jan 13, 2023
3 min read