The client needed to recruit a very specific group of senior banking executives: Director-level and above professionals with deep expertise in AML, fraud, and risk management. This presented several challenges:
- Niche targeting: Finding senior professionals with domain expertise in money laundering within the regulated banking sector.
- Geographic spread: Coordinating availability across US and European time zones.
- Limited availability: Managing unpredictable schedules and last-minute changes from high-level participants.
- Participant validation: Verifying that all respondents met the seniority and subject-matter criteria.