Insights on expert networks, market research, UX research, and AI training from the CleverX team.
86 articles
Discover how user research drives product success through understanding real user needs, behaviors, and motivations—leading to informed design decisions that truly resonate with your audience.
Turn sticky notes into strategy. Learn how affinity mapping helps UX teams synthesize research and make better product decisions.
Customer satisfaction isn't just a metric—it's a powerful driver of business success, and market research helps measure, understand, and improve it.
Discover essential UX metrics to measure user experience effectively. Learn how to track usability, engagement, and retention to enhance your design strategy.
Discover how market research makes customer journey mapping more accurate, helping businesses uncover insights and improve experiences.
Transform product decisions with user research: Choose the right method!
From selection to accessibility bias, discover the 5 key types of bias that can compromise your user research quality.
Learn step-by-step usability testing strategies to enhance product performance and user satisfaction.
Walkthrough for product managers to select and implement effective user research methods.
Case studies demonstrate how brands like Nike, Netflix, Ford, McDonald's, and Coca-Cola successfully utilize market research to understand customers and drive growth.
User journey mapping focuses on the overall customer experience while user flow deals with specific interactions; integrating both provides a comprehensive understanding.
A strategic guide on how market research can enhance branding efforts by providing insights into consumer behavior, competition analysis, and market positioning.