Market Research
Privacy & Personalization: What Gen C Wants Today
Connected consumers expect personalized, transparent digital experiences from brands they engage with, enabled by sharing data in exchange for value.
Blog
Insights on expert networks, market research, UX research, and AI training from the CleverX team.
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Market Research
The Insights Engine: Work On Stuff That Matters
Market research teams can deliver strategic impact by focusing on business priorities, developing multi-faceted capabilities, and constantly asking "Where to play?" "How to win?" and "What's next?"
Expert Networks
A ‘Way To Play’ In The Insights Profession
Insights professionals can differentiate themselves by developing and applying their unique combination of strengths to meet evolving client needs in an increasingly competitive and dynamic industry.
Market Research
23 Best Practices To Negotiate Technology Contracts In 2020
IT contract negotiations should cover 23 key areas spanning definitions, principles, risk, compliance, pricing, deliverables and more to ensure a balanced, successful relationship.
Expert Networks
3 Tips To Get More Consulting Jobs Than You Can Handle
Consultants can get a steady stream of clients by showcasing expertise through a strong portfolio, optimizing their online presence, and tapping into their professional network.
Market Research
3 Ways to Develop Market Intelligence to Benchmark Against the Competition Digitally
Competitive analysis, benchmarking performance metrics, and extracting insights from descriptive statistics are powerful ways to develop market intelligence to outperform rivals.
Expert Networks
A Step-by-Step Guide To Creating An IT Strategy
A comprehensive framework for developing and implementing an effective IT strategy aligned with business goals.
Market Research
Cultural Change: What Would It Take For Your Market Research Firm?
Market research firms must proactively champion cultural changes across leadership, customer focus, value proposition, employees, and processes to remain relevant post-pandemic.
Market Research
How To Begin Your Digital Transformation Journey?
Digital transformation requires assessing goals, gaps, opportunities and internal capabilities to develop a phased roadmap, ensure leadership alignment and enable a new mindset and way of operating.
Market Research
Is Knowledge Your Organization’s Biggest Competitive Advantage?
Enabling access to and application of tacit knowledge from experienced practitioners, not just documented information, provides a major source of competitive advantage for organizations.
Expert Networks
Will Full-Time Jobs Exist In The Future Of Your Children?
The gig economy, remote work, and automation enabled by technology are likely to significantly reduce traditional full-time employment for the next generation workforce.