market segmentation

Market segmentation in market research: All you need to know

Market segmentation in market research

Market segmentation in market research helps businesses to understand the audience, growth potential and identify new growth opportunities.
Sonali
5 min read
Market segmentation

What is Market Segmentation?

What is market segmentation? Market segmentation is the process of categorizing a target market into smaller and more defined groups. These...
Rachel
5 min read