Market Research Industry

Market segmentation in market research: All you need to know

Market segmentation in market research

Market segmentation in market research helps businesses to understand the audience, growth potential and identify new growth opportunities.
Sonali
5 min read
Working with panel providers: Tips for effective survey results

Tips to improve your surveys with panel providers

When working with panel providers, there are certain things that you must not miss. Continue to read tips for effective survey...
Sonali
3 min read
How to create the best user research plan? Creating a user research plan.

How to create the best user research plan?

Creating a user research plan is basically creating a research project in miniature — it demands a lot of attention, clarity,...
Sonali
3 min read
B2B Marketing Research: Processes and tips for effective market research

B2B market research: Processes and tips for effective market research

The post-pandemic world has changed how B2B market research used to work. Here are some of the important processes and tips...
Sonali
4 min read
Research panel providers: A quick overview

Research panel providers: A quick overview

Research panel providers are the medium between businesses looking for insights and audiences willing to share their knowledge & opinion.
Sonali
4 min read
Secondary research provides an independent opinion when it comes to consulting others about your market, competitors, and consumer trends.

Types of secondary research

Different types of secondary research provide an independent opinion when it comes to consulting others about your market and consumer trends.
Sonali
2 min read
Pricing market research projects: Four things to keep in mind

Pricing market research projects: Four things to keep in mind

Here are some tips to pricing market research projects while understanding if you are doing it the right way or not!
Sonali
4 min read
Secondary data in market research is information that has already been collected by someone else through various research methods.

Secondary data in market research

Secondary data in market research is information that has already been collected by someone else through various research methods.
Sonali
4 min read
Primary data in market research is the first-hand data that is closely related to the issue that needs to be addressed.

Primary data in market research

Primary data in market research is the first-hand data that is closely related to the issue that needs to be addressed.
Sonali
4 min read
What are the major market research applications that researchers/ marketers take into consideration? Take a look!

A definitive guide to market research applications

What are the major market research applications that researchers/ marketers take into consideration? Take a look!
Sonali
3 min read